Every gun that is made, every warship launched, every rocket fired signifies, in the final sense, a theft from those who hunger and are not fed, those who are cold and are not clothed. This world in arms is not spending money alone. It is spending the sweat of its laborers, the genius of its scientists, the hopes of its children.
- President Dwight D. Eisenhower

Friday, June 13, 2008

Dr. Pepper

Was he or she a real person?

Ok, so I have seen some sad and pathetic web advertising attempts over the years. Remember those stupid "X10" banner ads? They probably spent twice as much on their ad budget than on their product. Any ways, I like Dr. Pepper. It is a good drink, yo. However, apparently their ad agency is populated by Mormons or devout Southern Baptists or something.

See, I was checking my mail, (Yahoo, by the way, is the best web-based e-mail there is, and Google can suck it...) and there was a banner ad for Dr. Pepper. It was a flash ad, right? It tried to make a game out of keeping guests at a party supplied with Dr. Pepper. As if to suggest Dr. Pepper is the highlight drink of the summer for a 27 year old American man from metro Detroit.

I just was so amazed that an entire group of people could work so hard on an ad without one of them going... "this will be marketed to people under 21, right?"...

1 comment:

Amy said...

The REAL game is keeping guests at a party in Wisconsin supplied with beer.

Hot damn, if you can do that, you're doing okay.